The iPhone 12 will launch in two stages

As we reported previously, several Apple products will be delayed in 2020 due to “temporarily constrained” supply chains, resulting from manufacturing shutdowns in various industries because of COVID-19. Apple will work around this by launching the iPhone 12 in different stages, with the variants being split into different launch dates.

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We are expecting four different models of the iPhone 12 this year. There will be a 5.4-inch model, two 6.1-inch models and a 6.7-inch model. The latest information from within Apple’s supply chain indicates that the first launch date will be for the two 6.1-inch models, followed by the 5.4-inch and 6.7-inch models once the supply chains are up to their usual speeds.

It is easier for Apple to focus on two similar devices – in manufacturing terms, at least – to meet the initial demand until they can ramp up production.

We’re not completely sure how much time there will be between the separate launches, but we can infer some timelines from where they are in the manufacturing process as things stand. According to these inside sources, the mainboards for the 6.1-inch devices have started shipping recently, with the second stage devices shipping in late August. If this is true, we can expect about a month’s time between the two launches.

The first launch is now expected sometime in mid-October, several weeks later than the iPhone’s usual September launch. This means that the 5.4-inch and 6.7-inch models may only be available to purchase in November. This will be a massive blow to Apple’s revenue stream as it will inevitably lose out on a lot of sales. Samsung will launch their Galaxy Note 20 this week, according to schedule, leaving the Korean firm with the opportunity to sell their flagship without Apple’s latest as an option for almost two months.