Academy Award winning director Martin Scorsese is the latest celebrity to feature in an advertisement for the iPhone 4S’s voice assistant, Siri.
While introduced exclusively for the iPhone 4S, Siri will soon become available for the iPad with iOS6.
In the advert titled ‘Busy Day’, Scorsese uses Siri to check his morning appointments and the traffic while in a cab in New York City.
This is Apple‘s fifth advertisement for Siri that features celebrities, with previous stars John Malkovich and Samuel L. Jackson lending their star status to show off what Siri can do.
Watch the advert in the video below:
