Melon Mobile, in partnership with the South African Future Trust, has unveiled its latest product offering – Melon Business– designed intentionally for the ever-changing needs of both new and established businesses that operate in South Africa.
Described as a strategic move to disrupt mobile solutions for the SME sector, this launch comes just six months after Melon Mobile’s ground-breaking entrance into the consumer market, which saw the brand redefining the mobile experience with its customer-centric approach. Most business owners are often faced with the challenges of not being able to efficiently manage their staff’s mobile usage but with Melon Business SMMEs can now experience a fully digital journey with customisable monthly plans they can change as their business changes, the option of a free physical SIM or free eSIM, Data & Voice that never expire, a simple RICA process, same-day porting and a dedicated help team.
The launch of Melon Business coincides with the South Africa Future Trust (SAFT) Summit – achampion for small businesses in SA, focusing on accelerating growth and job creation in the small, medium and micro-enterprise business. SA Future Trust is a philanthropic initiative founded by South Africa’s Oppenheimer family.
Jonathan Oppenheimer, reflecting on the importance of this initiative, remarked, “Entrepreneurship is the life blood of a thriving economy and connectivity is the heartbeat there of. The South African Future Trust is proud to partner with the founders of this start-up which will substantially reduce the frictional costs included in connectivity and data costs incurred by entrepreneurial enterprises. We believe in the power of entrepreneurship to transform lives and communities and we are committed to making this a reality. Through the South African Future Trust we aim to fuel this spirit and support the brilliant minds driving our nation forward.”
Melon Business offers unparalleled control, flexibility, and customisation to empower business connectivity. Calvin Collett, CEO of Melon Mobile, articulates the vision behind this expansion: “From the outset, our goal was to create a business-focused platform from Melon. We looked at every aspect of how mobile connectivity could benefit a business and focused on simplifying the process for business owners, operations managers, and systems administrators. By applying the insights and knowledge gained from our consumer offerings, we have adapted those strengths to meet the specific demands of business users.”
Bulk Onboarding: A streamlined process enabling businesses to effortlessly register and integrate users.
Multi-SIM Management: Centralised management for multiple SIM cards on one account.
Competitive Pricing: Customised Monthly Plans or a Pay As You Go option cater to varying business needs and budgets.
Customisation and Control: Enhanced ability to modify plans, update user profiles, monitor usage, and maintain administrative control.
Marius Van Rensburg, COO of Melon Mobile, further emphasizes the benefits: “Melon Business extends the innovation and flexibility that Melon Mobile’s individual customers enjoy to the business sector. We provide a cost-effective, manageable, and dependable mobile service that aligns with the unique mobile and connectivity demands of any business.”