Google Play Music’s shutdown will begin in South Africa this September

If, like us, you love Google Play Music, you can officially kiss the service goodbye and farewell this September as Google has confirmed that not only will the platform meet its worldwide demise by the end of the year, but that South Africa will be the first to take the punch.

According to Big Brother itself – as published in a new blog post, “starting in September 2020 in New Zealand and South Africa — and in October for all other global markets — users will no longer be able to stream from or use the Google Play Music app.”

Earlier this year, Google introduced new tools which enabled Play Music subscribers to port their music over to YouTube Music, wherein they could continue to access their favourite songs and playlists. Now, the internet giant has confirmed that it will retain this data until December this year, giving Play Music refugees some time to make the great transition before their data is lost for good.

While YouTube Music has earned its critics, Google has clarified that the announcement will be met with some new improvements for the service; namely, YouTube Music will finally arrive on Android TV, at long last integrate with Google Maps, and, lastly, that the Google Assistant will now be able to fully interact with the service through both its presence on phones and in Google’s range of Nest/Home smart speakers. Additionally, both the Player and Explore page of the app have been redesigned to take user feedback into account.

Notably, Google has further confirmed that Play Music subscribers who don’t make the transition to YouTube Music will have their subscriptions cancelled. If you’re ready to port your music collection over, you can use our handy guide to complete the process.

What are your thoughts? Let us know in the comments below!