Sony not planning QHD screens on flagships

The newest iteration of Sony‘s flagship, the Xperia Z4, has already been unveiled and it left many people asking why they didn‘t opt for QHD screens like some of their competitors. The design and internals of the Xperia Z range hasn‘t changed much over the many iterations ““ the Xperia Z3 was once again an incremental improvement ““ and some think this would be the next logical step from the Japanese company.
Sony recently acknowledged that it is still not looking into higher resolution panels for the near future, mainly because it is “œdifficult to convince consumers of the benefits of such an upgrade“. While we have always advocated for the same point, it seems many consumers are always after the best hardware possible (which is what started the spec race in the first place).
Sony Mobile‘s Taiwan general manager, Jonathan Lin, admitted that there were a lot of discussions internally regarding the move towards higher resolution panels. “œAt the moment, making the move to 2K technology on 5- to 5.5-inch screens does not seem able to achieve market segmentation, so we have no plans to launch QHD phones“, he noted.
Do you think Sony should make the jump to Quad HD?
Source: Focus Taiwan
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