Getting your nose in front of the competition in the smartphone market is crucial to build your customer base. But this can also have a negative side. Take the Sony Xperia range as an example. Due to their crazy almost 6-month release schedule in the recent past the company hasn’t been able to truly innovate with their products. Now, rumours indicate we could see an early iPhone 6S launch.
A few days ago news surfaced that Samsung could be looking to get a leg up on Apple by launching the Galaxy Note 5 as soon as July. Now however more rumors indicate that Apple could be planning an early launch of its own, introducing the iPhone 6S and 6S Plus in August. What’s the rush?
These iOS rumors have come from analysts looking at a few different developments. Those include higher than anticipated yield rates for certain iPhone components, as well as an increase in quantities for such orders.
This really only indicates that Apple might be capable of introducing its next wave of phones a little early ““ and there‘s a wide gulf between being able to do something, and actually having the desire to. The Cupertino company have had a lot of success sticking with their yearly September launch of the latest iPhone model. Even though their competitors launch their flagships earlier in the year.
What could be a more plausible argument is that Apple might be preparing to produce larger quantities of the latest iPhone to ensure stock availability and even a wider spread release across the globe. Now that would make me a lot more happier than Apple rushing their product just to get in before everyone else. Look out for further information as the story develops.
Source: PocketNow
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