Samsung’s new flagship phone, the Galaxy S4, is clearly more evolutionary in approach, and most people will probably not notice the differences between it and its older S3 cousin, except for size. Samsung has long been accused of copying Apple’s designs for its smartphones, but with the S3 and S4 it is becoming clear that they have found their own design language.
As part of Samsung’s launch campaign of the S4, they have roped in their high ranking designers to share what they decided to do and how with the S4. It ranges from User Interface to actual product designers for the new phone.
Samsung is pushing their innovation strengths hard in this video, and the designers tell us a bit more about the more gimmicky features as well.
Tell us what you think:
