UK cider launches first ad campaign – The Somersby Store

Okay, so you’re probably wondering why we have posted an advertisement for a UK cider.
Well, if you click play you’ll see how the advert cleverly spoofs what typically takes place on the day of the launch of a new device and the interaction in-store between the techie sales assistants and enthusiastic customers.
You’ll notice that the advert begins with a long line of fans rearing to get into the store (We’ll bet on an Apple Store) on launch day. Look familiar?
The advertisement titled The Somersby Store is the first for the UK cider, a new brand from Carlsberg and they have certainly made an impression.