In case you weren’t aware, Lenovo is involved in soccer through its association with the current Italian Serie A champions, Inter Milan. Fully known as Football Club Internazionale Milano, the club has upgraded their multi-year partnership with the tech giants. This yet another perfect blend between sports and technology something we’ve seen on numerous other occasions.
Lenovo is essentially now taking the club’s prized back-of-shirt placement on its iconic jersey, starting in the next season. Lenovo has been the official Global Technology Partner since 2019, where it has been instrumental in transforming the club’s digital experience, providing both Inter’s Suning Training Center in Appiano Gentile and their headquarters with vital smarter technology.
This partnership takes many forms including servers, data management, storage and smart collaboration devices, through to laptops, monitors and accessories. As part of the upgraded partnership, Lenovo will be supporting Inter with technology to gather and manage large amounts of data, transform operations, and deliver better results on and off the pitch.
The partnership has delivered on a number of operational performance improvements since 2019. This includes:
- Inter’s data processing performance and speed has improved by 20 percent, managing over 100 million GPS data points collected over the past two seasons during training, including 60 million player-related data points that must be wrangled
- The computational power of Lenovo’s servers has reduced the time it takes Inter to process reports by 25 percent
- Lenovo data storage is fundamental to supporting 50,000 hours of digital video made available as part of the Media Asset Management (MAM), enabling the hosting of 400 terabytes of digital content on the Inter digital archive
- Provides one of the most advanced performance analysis work-flows in Italy, enabling improved stability, flexibility, scalability and security
FC Internazionale Milano Corporate CEO, Alessandro Antonello, said, “The fusion of football and technology is now essential in driving Inter to new heights – from the way we interact with our fans to the tools we have available – this Lenovo partnership sits at the heart of all of it. We’re pleased to deepen our partnership with Lenovo: together we can fuel innovation to make Inter increasingly technologically advanced and forward-looking.”
“Since first coming together, our technology partnership with FC Internazionale Milano has delivered real tangible improvements in performance. More than a sponsorship, this is a meeting of winning mentalities dedicated to continued success both on and off the pitch,” said Luca Rossi, President of Intelligent Devices Group, Lenovo. “Focused on a bold vision to enable smarter technology for all, we’re eager to continue strengthening our partnership to make real advances in digitally transforming Inter into a club of the future for its next generation of fans and wider community.”
There’s a lot more to this interesting and exciting continued partnership, to read the full announcement, check here.
