Visa has introduced “Tap to Add Card” in South Africa, a groundbreaking feature that allows cardholders to add their Visa contactless cards to digital wallets with a simple tap on their mobile device.
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This innovative solution addresses the security and convenience challenges associated with traditional manual card entry methods, which are prone to errors and increase the risk of fraud. By utilizing a unique, one-time code validated by Visa’s Chip Authenticate service, Tap to Add Card ensures secure and efficient provisioning of card credentials.
The launch of Tap to Add Card aligns with the growing popularity of tap-to-pay solutions in South Africa, driven by the convenience and safety concerns that emerged during the COVID-19 pandemic.
“Tap to Add Card will help drive further adoption of digital wallets in South Africa by addressing key security concerns and simplifying the user experience,” said Lineshree Moodley, Visa South Africa Head.
This feature offers numerous benefits across the payments ecosystem. For card issuers, it reduces the risk and costs associated with provisioning fraud, simplifies customer service inquiries, and improves transaction approval rates. For digital wallet providers, Tap to Add Card enhances security, improves token provisioning rates, and opens doors for new customer experiences.
Visa’s global rollout of Tap to Add Card since September 2024 has demonstrated its potential to revolutionize the way consumers add cards to their digital wallets. This innovative solution promises a faster, more secure, and more convenient experience for users across the globe.
