HMD Global’s Barbie-branded flip phone may have missed the foldable phone craze, but it offers a unique and nostalgic appeal. Initially announced at Mobile World Congress, the phone is now officially available for purchase at $129 in October.
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As a true feature phone, the Barbie Phone is designed for those seeking a digital detox. It offers basic calling and texting functionality, but lacks app support. The small 2.8-inch inner screen and T9 typing might be challenging for those accustomed to smartphones. However, the 5-megapixel camera with built-in flash can capture photos with a retro aesthetic.
While the phone itself is simple, the overall vibe is undeniably Barbie. The device comes with themed battery covers, a beaded wrist strap, and stick-on gems for customization. Even the classic Snake game has been given a Barbie makeover.
For those who appreciate gadgets that fully embrace a concept, the Barbie Phone offers a delightful and nostalgic experience.
Phone specifications
- Networks: GSM/GPRS 900/1800, WCDMA, LTE Cat1
- Operating system: S30+
- Variant: Dual Sim/single Sim
- CPU: T107
- Storage: 128MB + 64MB (ROM/RAM), microSD support up to 32GB
- Display: 2.8-inch internal screen and 1.77-inch external screen
- Connectivity/sensors: Bluetooth 5.0, USB type-C and 3.5mm AV jack
- Battery: 1 450mAh battery
- Audio:MP3 Player, FM radio (wired/wireless)
- Dimensions: 108.4×55.1×18.9mm, 123.5g
- Camera: VGA camera with torch as flash



