Hisense launches locally produced 100-inch TV in South Africa

Hisense’s new 100-inch U7K ULED Mini-LED TV is now being produced at its Atlantis Factory, located just north of Cape Town. This marks a significant milestone for the company and is a strong endorsement of South Africa’s manufacturing sector.

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This is the first 100-inch TV produced at the Atlantis facility and the first 100-inch TV sold by Hisense in South Africa. Hisense unveiled the new TV at a recent event held at its Atlantis factory, which was attended by Trade and Industry Minister Ebrahim Patel.

During the event, Patel highlighted the importance of this launch, stating, “Today we announced a big-screen TV, 100 inches, that is produced for the first time here in Atlantis and will be sold across the world. The next time the Springboks win the Rugby World Cup, the nation can watch the match and the celebration on big-screen TVs made in South Africa.”

The Hisense 100U7K boasts four major technologies: Mini-LED, Quantum Dot Colour, Hisense’s Hi-View Engine, and Game Mode Pro. Mini-LED technology provides the 100U7K with exceptional brightness and contrast, delivering deep blacks through precise backlighting control.

Quantum Dot Colour ensures accurate colour reproduction, while the Hi-View Engine maintains smooth performance on its 144Hz panel. Game Mode Pro enhances the 144Hz panel with Variable Refresh Rates (VRR), Auto Low Latency Mode (ALLM), AMD FreeSync Premium, and HDMI 2.1, making it ideal for gamers.

Additionally, the 100U7K supports a comprehensive range of HDR technologies, including Dolby Vision IQ and HDR10+ Adaptive.

Hisense confirmed that the 100-inch U7K TV will launch in South Africa at the beginning of June 2024, with a recommended retail price of R79,999.