New week, new leak. Samsung has unwittingly revealed the launch date of its next flagship, the Galaxy S23, and it’s sooner than you’d think. First spotted by 9to5Google, Samsung’s Columbian website published a page revealing that its next Galaxy Unpacked event is scheduled for February 1st, 2023.
Read: The Samsung Flex Hybrid is both a foldable and slidable
The translation reads “Epic moments are approaching”, based on the publication’s screenshot of the page, which is now no longer viewable on the website. The posted announcement didn’t explicitly state that it would be the launch event of the Galaxy S23, but the first Samsung Unpacked event is always slated for the year’s flagship.
So why is the Samsung Galaxy S23 launching even earlier than last year? Well, it has been pulled forward by several weeks every single year since the S8. Samsung’s traditional launch window has always been about 6 months from the launch of the new iPhone, and Samsung wants to get into that market more significantly. Samsung doesn’t have the Note range that used to launch in October every year anymore, and the Korean company wants to get in on the holiday flagship buying season sooner rather than later. We suspect it will keep pulling back the launch year-on-year until they launch their new phones in November or December to take advantage of the buying frenzy in the holiday season.
Breaking！
— Ice universe (@UniverseIce) January 7, 2023
Galaxy S23 series , February 1st! pic.twitter.com/ACKfp8hFLC
The leaves and flowers in the borders of the teaser reflect the colours of the leaked renders that seemed to show Galaxy S23 and Galaxy S23 Ultra units in green and lilac. Previous reports also suggested that we’ll get to see the upcoming phones in the first week of February at an Unpacked event, which is likely to take place in San Francisco. In addition, an early February Unpacked for the flagship series is consistent with previous unveilings: For the Galaxy S22 series, Samsung held an event on February 9th, 2022.
