OLX South Africa has been shut down by Naspers

“Not to worry, we can still help you find your new car or property,” is the message that greets you now if you head to OLX South Africa. The classified service has been shut down by Naspers, redirecting users to its subsidiaries Property24 and AutoTrader.

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“A few moments ago, we discontinued our OLX horizontal classifieds platform in South Africa, as we focus our customer proposition fully on our strong property and autos verticals in the country — Property24 and AutoTrader,” said Sjoerd Nikkelen, the OLX Group general manager for Asia, the Middle-East and Africa. “This is ultimately an indication of the progress we have made in South Africa over recent years and symbolic of how we as OLX Group continue to adjust ourselves.”

OLX is owned by Naspers’ international Internet assets division, Prosus, and is headquartered in Amsterdam. It operates in many countries, including Pakistan, Turkey, India, Indonesia, Brazil, Peru, Colombia, Argentina, Ecuador, Portugal, Poland, Germany, Bulgaria, Ukraine, Romania, Russia, Spain, Bosnia and Herzegovina, Kazakhstan, and Uzbekistan.

Naspers launched OLX in South Africa in 2011, competing directly with local classifieds platforms Bidorbuy and Gumtree. OLX shut down all its African offices except South Africa on 6 February 2018, pulling out of Nigeria, Ghana, and Kenya. The classifieds platform continued to operate in these countries remotely and was acquired by Jiji in April 2019.