Oppo shocks by unveiling the world’s first under-screen selfie cam

This year is shaping up to be the most exciting year in smartphone design in a long time. Not only are foldable display smartphones now at the top of mind, we’ve seen some fascinating designs in order to get rid of the infamous ‘notch’ and deliver a truly bezel-less display.

Read: Samsung reportedly lines up an outwardly-folding phone, like the Huawei Mate X

Oppo is the first company to solve the problem of the ever troublesome selfie camera that needs to be housed on the front. The selfie camera is why the ‘notch’, and more recently, the ‘punch hole’ solution has dominated smartphone displays over the last couple of years. The ultimate goal is to have a full screen front to the smartphone, which means the camera needs to be housed underneath the display and fully integrated.

The Chinese company is the first to demonstrate its under-screen camera technology at MWC Shanghai this week. It uses a transparent material with a redesigned pixel structure so that light can get through to the camera. According to Oppo, the sensor is also larger than your typical selfie camera. Impressively, the area of the screen that allows light through to the camera still works with touch control, meaning it’s not a random dead area on the display.

Oppo have also said that the display quality won’t be compromised, but we won’t be able to confirm until an actual production device with this technology is released. According to internal sources, this launch device will be available “in the near future.”

It has been fascinating seeing Oppo invest so much research and development into advancing technologies, even though their only big markets at the moment is in their home country of China and India. They have tried many experimental designs in order to decrease bezel size, with display notches and pop-up selfie cameras, but this might be their best bet in order to make them a household name worldwide.