Carter Wilkerson has officially broken the world record for the most retweeted tweet of all time after requesting free chicken nuggets from Wendy’s.
If you’re active on Twitter, you’ve likely seen Nevada teen Carter Wilkerson’s bid to obtain a year’s worth of free chicken nuggets from Wendy’s should he reach 18 million retweets. As of today, Wilkerson has officially broken the record for the most retweeted tweet of all time.
The previous holder of the record was Ellen DeGeneres, who launched a Twitter-breaking Oscars selfie in 2014, which reached 3.4 million retweets. Read: Twitter Lite debuts, offers 70% less data usage for mobile users
Wilkerson’s quest for free chicken nuggets made headlines; the likes of Apple Music, Google, and Microsoft all threw in their support behind the teen, while Ellen DeGeneres herself offered her support. Twitter subsequently verified Wilkerson’s profile, and even launched a custom hashtag with emoji alongside featuring Wilkerson’s tweet in its Q1letter to shareholders.
There’s a happy ending to the story, however – on the back of such an enormous opportunity, Wilkerson requested that should the record be broken Wendy’s should donate $100,000 USD to The Dave Thomas Foundation for Adoption. Of course, Wilkerson will still get his free chicken nuggets, though there’s been no disclosure as to whether he’ll face a limited amount of pieces per day.
As of yesterday, Wendy’s has officially rewarded Wilkerson with a certificate declaring that the teen ‘has the most retweeted tweet in the history of ever’, and made good on its promise of not only chicken nuggets, but further a donation to the Dave Thomas Foundation.
If anything, the outcome was a win for both parties – never mind the enormous press Wendy’s managed to eke out of Wilkerson’s campaign, and a measure of publicity for ailing social media network Twitter. Read: Twitter accidentally suspends its own CEO’s account
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Follow Bryan Smith on Twitter: @bryansmithSA