Kodak reveals the Ektra – a point-and-shoot camera with a phone on its back

Kodak has unveiled the Ektra – it’s new Android smartphone which benefits from integrated Kodak cameras on both its front and rear.

Remember that time when Samsung decided to release a camera and slapped a phone on its back? It’s now 2016, and Kodak has had the same idea. Enter the Ektra – the company’s new Android smartphone which benefits from Kodak optics on both its front and rear cameras.
The Ektra, which takes the form of a 5″ Android smartphone with a 1080 display, a MediaTek Helio X-20 SoC, 3GB of RAM, 32GB of expandable internal storage, and a faux-leather rear panel with a grip.
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Of course, that’s hardly the reason you’re going to want to buy the Ektra. The device sports a 21-megapixel primary camera which supports 4K video capture and HDR and optical image stabilization. The primary lens benefits from a fast f/2.0 aperture, while the 13-megapixel secondary camera benefits from an aperture set at f/2.2.
The Ektra sports its own image app, which will allow users to switch between a number of different photographic presets – including portraiture, sports, bokeh, night, and a full manual mode.
The device is slated for launch this December, where it will sell first in the United Kingdom for the non-contract price of £450 GBP – that’s about $551 USD.
Only time will tell if Kodak can compete amongst other smartphone heavyweights which have evolved past the need for a bespoke camera system; take, for example, Huawei’s P9 which made us of a Leica-made dual-lens camera system.
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What are your thoughts? Would you be interested in buying the Kodak Ektra were the device set to arrive in South Africa? Be sure to let us know your thoughts in the comments below!
Follow Bryan Smith on Twitter: @bryansmithSA