Instagram video counts will show how popular you are
If you’ve ever wanted to know whether you’re a viral sensation, a new Instagram video count feature will show you how many times your video has been played.
‘Likes’ may show how many people enjoyed your content, but how many people really saw it? A new Instagram video count feature will now show just how many times your video content has been accessed.
In the coming weeks, users will now be able to see just how many times a video has been watched through a count that will display underneath any videos they have shared. Read: Instagram multiple-account support now available
While the most of us won’t really be bothered by the new update, brands and celebrities will now have direct oversight of how many users their content reaches.
The Instagram video count will track how many times a video has been watched for longer than 3 seconds; scrolls past a video will not be tracked.
The move comes as a result of Instagram’s new focus, which is to push companies to advertise across the platform will newly introduced Facebook page integration.
Presently, the network hasn’t disclosed if it plans to unveil new metrics in the future.
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